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Businesses Supported
Across a variety of industries
Case Studies
See how growing businesses turn complex financial operations into confident decisions and sustainable growth.
Financial clarity in practice.
A snapshot of the reporting, support, and financial visibility we bring to growing businesses.
Hundreds
of Reports Delivered
Accurate. Timely. Actionable.
Improved Financial Visibility
Across Industries
Helping businesses grow with confidence
Featured Case Study - Jaybird & Lagree West
Building a Financial Engine for Growth
Jaybird and Lagree West are premium boutique fitness brands with eight studios across two provinces. AFAS replaced delayed, fragmented reporting with clear multi-entity financial systems built for expansion.
Client profile
Premium fitness & wellness brands
Scale
8 studios across 2 provinces
Stage
Multi-location growth
Focus
Reporting, systems, expansion
Challenge
Growth outpaced the financial systems
The business had outgrown its bookkeeping setup. Financial statements were three months behind, studio performance was difficult to compare, and inconsistent QuickBooks structures limited visibility across entities.
Leadership needed timely reporting, stronger controls, and repeatable processes that could support new studios and international growth.
Approach
AFAS took ownership of the back office, then rebuilt the financial function around three priorities.
Rebuild the Chart of Accounts
We removed redundant accounts, introduced a useful hierarchy, and standardized one structure across every entity.
- Segment labour costs Separated salaried, part-time, and trainer costs for clearer labour analysis.
- Track supplies clearly Split cleaning supplies from guest amenities for better studio-level control.
- Standardize every entity Created a consistent, plug-and-play structure for comparisons and new locations.
Level Up Financial Reporting
Customized Reach Reporting dashboards replaced static QuickBooks and Excel reports with real-time, decision-ready insight.
- Compare studios Side-by-side P&Ls, ratios, and cash flows reveal performance by location.
- Equip managers Studio managers can track spending directly against annual budgets.
- Act sooner Live actual-versus-budget reporting surfaces issues before month-end.
Create Repeatable Internal Processes
Documented SOPs, close checklists, and cross-training made the back office more accurate and resilient.
- Close with confidence Every balance-sheet account is reconciled, validated, and auditable.
- Simplify people operations Onboarding and offboarding trackers keep employee changes organized.
- Protect payroll Redundant checks support accurate, on-time payroll as the team grows.
Results
Within the first year, each entity required fewer than five year-end adjustments. Studio managers gained direct visibility into performance and budgets, while leadership gained greater confidence in the numbers.
AFAS brought structure, automation, and clarity to the numbers, which has made decision-making far easier for us.
< 5
Year-end adjustments
Needed per entity after the first year.
+3
Studios onboarded
Successfully added using the new financial model.
Real time
Studio visibility
Location-level reporting for managers and leadership.
With a consistent financial model in place, Jaybird and Lagree West gained a foundation built to support what comes next.